Complex topics? Let's make them playable!
Gamification for banks and insurance companies
In a world filled with information overload, it's difficult to engage young audiences in financial or insurance topics. This is precisely where we come in:
Youngcom has focused on the implementation innovative gamification solutions for financial providers and insurance companies. To convey content in an interactive, entertaining way – directly at the POS, at events, or in the digital space.
LOYALTY as a Game
Loyalty needs to change – especially among young target groups.
Traditional stamp cards, confusing point systems or reward lists hardly appeal to Gen Z and Millennials anymore. What motivates them: Levels, Challenges, Daily Quests and Instant Rewards
Youngcom has developed a solution called “Loyalty-as-a-Game” that makes exactly this possible. Together with experts from the gaming industry, we design individual, playful loyalty systems that regularly activate your target groups – with a maximum experience factor. Whether in the mobile banking app, the customer portal or as an external campaign – we integrate playful mechanics such as:
✔ You would like to introduce a new product or offer
e.g. a new checking account, sustainable insurance or a new app function.
✔ You are planning a trade fair appearance or an event
and are looking for a modern crowd-puller that also conveys your content.
✔ You want to make your stores more tangible
e.g. with an interactive window display game or a financial quiz in the waiting area.
✔ You are looking for new ways of communicating with customers especially among young target groups who are used to being addressed in a playful way.
Example: Easy Arcade
With our technical platform Easy Arcade we transform screens in your branch, on your exhibition stand or in your shop window into digital play areasYour target audience simply scans a QR code – and plays directly on their smartphone, without installation.
Practical example: BKK ProVita For the health insurance company BKK ProVita we have a interactive health quiz developed that works both in stores and at trade fairs. The goal: attention, interaction, and visibility – in a playful way.