pension and finance
– At what age does financial planning become an issue?
– Preference for sustainable financial offers
– What is important when investing money
– Investment forms for retirement provision
– How important is your own financial planning
– How important is your own financial education
– The financial future compared to the parents
– The current financial situation
– What role does school play in financial education
– Cryptocurrencies and alternative investment forms
– Who has influence on financial decisions
– How important is personal advice
– Where young adults get their money
– How high is the regular savings rate
– Do young adults own stocks
– Do young adults have debts

financial providers
– Which advantages are important for financial providers
– How to get in touch with financial providers
– How important is personal contact
– Use of new financial services (e.g. apps)
– How important is the geographical proximity to the financial provider
– The most important criteria when selecting financial products
– Sustainable engagement with financial providers
– Transparency of costs and services
– Reasons for termination by financial providers
– Use of comparison portals
– Acceptance of digital contact tools (e.g. chat bot or AI consultant)
– The most important services of financial providers
– Which financial products interest young people
– Which payment service providers are popular
– The most popular banks in 2024
– The most popular sustainable banks in 2024
– The most popular trading providers
– The most attractive financial products in 2024