The Youngcom Network includes over 60,000 participants.
YOUNG BRAND AWARDS
The YoungBrandAwards have been the major independent online voting in Germany since 2011.
Over 10,000 consumers choose the most popular brands, the employers with the best benefits and the most attractive new products.
Methodology: Representative online survey (random) Survey period: May to October Age groups: 16 to 25 years; 26 to 35 years; 36 to 50 years; + 50
> Number of participants: approx. 10,000 to 20,000
The following questions will be asked: – Brand values/comparison of brands (innovation, sympathy, trust, sustainability, trendyness) – Product awareness – Product features – Product interest – Innovation, sympathy, trust, sustainability – Product design, packaging design – Awareness of the employer and offer – Benefits for employees – Interest in employers – Product Service Awareness – Product Service Features – Innovation, sympathy, trust, sustainability – Individual additional questions
BETTERACT
The betteract sustainability survey is a regular, independent survey on the perception of companies' commitment to sustainability. With the help of our own survey tool and the self-developed survey system, we measure how companies whose sustainable projects, products and services are perceived by different stakeholder groups. Methodology: Representative online survey (random) Survey period: April to October Age groups: 16 to 25 years; 26 to 35 years; 36 to 50 years; + 50 Number of participants: approx. 8,000
Responsibility ranking
– Ranking of ecological and social commitment (TOP 100) – Awareness of the engagement – Awareness engagement – Awareness of individual measures – Evaluation of individual measures – credibility/trust – expectations/desires